Ben Smith, co-founder of Semafor and former editor-in-chief of BuzzFeed News, joins Jordan to discuss his new book Traffic: Genius, Rivalry and Delusion In The Billion-Dollar Race To Go Viral. The two discuss how the rivalry between Jonah Peretti, BuzzFeed’s co-founder and CEO, and Nick Denton, founder of Gawker, shaped the digital news landscape, how p…
